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Monday 24 May 2021

12 Alternatives to Canva for Creating Attractive Designs

Alternatives to Canva for Creating Attractive Designs

Previously, when a professional or entrepreneur wanted to convey an advertising message, they did so by resorting to the services of a graphic designer. Over time, this option is still on the table, but the repertoire of alternatives has expanded.

Canva was born out of the need to create, at low costs, easy designs that look professional. Therefore, we could say that this tool has become the favorite of many people who had creative abilities within themselves but had not risked trying.

Graphic design is an essential resource, it is the development of a branding strategy that is in line with the emotions and brand values that you want to create.

Either for you or your clients and Canva adapts very well to these requirements.

What can you find in Canva?

Designs by category: Infographics, logos, posters, flyers, business cards, banners are some of the designs that you can find for free in Canva.

Adaptability to all social networks: Canva allows you to create designs that are following the rules of each social network such as Facebook, Twitter, Instagram, Pinterest, among others.

Unique Images: Although this category is paid, Canva's prices for personalized photos are low cost.

Although Canva offers a variety of features for users, other tools can complement your graphic ideas.

That is why we bring you a list of alternative tools to Canva that may be of use to you.

Alternative tools to Canva

There are tools with specific characteristics with the design that can be useful.

We know that using Canva as a tool has many advantages, but what specifically are you looking for when making a design? In some cases, you want to execute a specific action and you don't know which application or web page has it available to you.

Below you will learn how other alternative tools to Canva maybe offering you what you need:

1. Easel.ly

Have you used all the templates that Canva has for its users for free? Don't you want to lose the graphic continuity in your content? Easily is an efficient and professional alternative to Canva.

When accessing the website, you find an intuitive design that allows you to quickly understand how it works. It is ideal for blog content or inbound marketing.

Blog articles with images get 94% of visits compared to blogs that do not include images, according to content marketing statistics.

So, if you need to create infographics, resumes, timelines and reports, easily is the tool you need.

2. Desygner

Desygner uses segmentation as a feature that stands out from the rest of the tools.

Desygner knows the importance Canva has taken as a design tool and has used the power of segmentation.

If we talk about this as an alternative option to Canva, we can mention that if, for example, you have chosen the option to create a resume, it will ask you what specific curriculum you are talking about.

One for artists? For designers? A professional one? Having a repertoire of more specific templates when it comes to your creations, makes it a good competition tool.

3. Pablo by buffer

The Pablo by buffer tool is based on creating advertising images with a persuasive phrase that attracts the attention of users. It is used to create cover images on Facebook, short messages on Instagram, Pinterest among others.

The creators know the importance of typography in the images and the consonance that this has with the branding strategy. So you can find a million fonts and templates to create the best images.

And if it is not enough, you can also add a photograph of your repertoire and also with the typography.

To create professional images for free on this platform you do not need to access any social network, but you can upload the image directly from Pablo to any social network of your choice.

4. Crello

If what you are looking for is to create simple animations and videos for your social networks, web platform, or blog, this tool will be very useful.

When entering the web portal, the design will seem similar to Canva, but the ultimate goal of Crello is based on moving images and how to personalize your videos and make them look professional.

For example, if you enter the option " social networks " and want to create a design for a discount for products and services, the tool will be tailored to what you want to do.

The payment method of this website costs $ 9.99 per month, but if every time you use the platform for free, you recommend two friends to use it, you will be collecting money for the monthly subscription.

5. Lightshoot

This application is very useful for those blogs where the examples are relevant at all times. Lightshoot is an application that you can download to your computer and that is always active, you just need to press the "print screen" button when you see something that can be a useful example.

Not only does it focus on creating the capture, but it also has signage elements to better understand where you want your readers to focus.

6. Smush

Although we start from the fact that blogs must have images, it is also clear that these images, if they are too heavy, slow down the loading process and thus we can lose a potential client.

Two minutes of slow loading of an image is enough for the reader to end up leaving. That is why you must take care of the weight of the images that you include in your blog.

How does Smush work? This is a WordPress blog plugin that compresses the size of images without losing their quality. In this way, you will have intuitive, professional images that load quickly.

7. Over

Over has creative filters that give your publications a dynamic and unique touch.

Since we have a wide repertoire of alternative tools for Canva on computers, it is time to move on to mobile devices. 50% of searches on Google are being done through a mobile phone, according to the daily 20 minutes. More reasons to create persuasive images for users?

If we follow this same line of mobile devices, those who are ahead in Spain are Facebook and Instagram.

Over intends to create images with a visual impact on the consumer. So you will find various images, fonts, and colors to connect on social networks with elegance and professionalism.

8. Befunky

This image editor has a fundamental characteristic and it is to maintain uniformity in each of the photographs that make up a brand branding. In Befunky you can create custom filters that will make you have a visual harmony on digital platforms.

If they are your first steps with design, this portal has beneficial features that you can use:

Creation of specific tones for images and videos.

Image resizing on web pages and social networks.

Edit more than one image at a time.

Create persuasive ads within images.

The versatility of this tool can even awaken your intrinsic creative side.

9. Pixlr

This tool was in charge of covering all the needs of its users since the creator wants you to "be able to make every moment something beautiful wherever you go."

So you have Pixlr as a computer and mobile device tool adapted to iOS and Android. This works as a photo editor with functional tools that will make your professional photos look.

And since the objective of this tool is to evolve, if you think that the advanced version of pixlr is beginning to become more complex.

10. Flaticon

To fill your texts with infographics, flaticon has vector icons at its disposal to give the final touch to your publications.

Infographics are very important to educate the reader about the content that will be found next in the article to read. But what do infographics carry inside? In addition to text, ideally, they should have icons added.

This page has been dedicated solely to creating icons. You only need to type one word in the space bar and you will find thousands to create your infographics. You can also change their color and download them for free.

Of course, it has a download limit on free vectors, to download more than 40 vectors you must pay the Premium section.

11. Photoset

Fotojet is another of the alternative tools to Canva. In parallel with all the aforementioned features that Canva has at its disposal, this page allows you to create designs adapted to social networks, presentations, collage, among others.

You can decide whether to start designing an image from scratch or create a design intuitively with the templates it has to offer. Fotojet has characteristics such as fonts, contrast changes, color, among others.

It also has video editing.

12. Infogram

Although we have already named many tools that offer you to edit images and create amazing infographics, inform offers to create graphics.

Statistical graphics create validity for the argument that you find yourself explaining, whether in your personal or business blog; or on social media.

And not only graphics for your website, but you can also create a graphic on this page to explain to your client the increase in reach and visibility in the marketing strategies used.

Monday 10 May 2021

Digital marketing: 5 tips to benefit your strategy

Digital marketing helps businesses of all sizes make themselves more visible. However, considering the high cost of running a business, you may be hesitant to spend additional funds without ensuring a profit.

Note that there are profitable digital strategies that you can use to increase your awareness and generate guidance.

Whether through social media, a corporate blog or another platform, the subtle tactics of digital marketing can significantly differentiate your company’s profitability.

1. Think about remarketing

In order for your company to succeed with its digital strategy, you need to generate targeted traffic.

Targeted traffic refers to visitors who are not only browsing your site, but who are looking for products. and information. Targeted traffic creates better conversion rates.

One way to generate traffic of “Quality” is targeting visitors to your site.

By customizing the behaviors, interests, and demographics of your target audience, re-targeting (also known as advertising marketing) will show yours to those who have already shown interest in your product or brand.

2. Use micro-content to engage your audience

If you don’t have a big budget or have spent a lot of money for a specific campaign, you can still produce simple and relevant content. Use your social media to alert your company by creating a series of posts, on a topic related to your campaign or brand. This can help drive traffic from unexpected sources, but from an audience always important.

Use your data to shape your marketing plan. Focus on what your current customers like about your company, including the emails you send, the content you share, or the advertisements you make. You will then find the perfect theme to drop into micro-content for your social networks.

Saiful Islam

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3. Use social media marketing to better convert

62% of sellers attribute more deals to social selling (or selling social networks in French).

As buyers spend more time researching, it is important to give them the help and tools they need while looking for answers. For social sales to work, you need a social media team that knows how to use these tools to communicate with potential customers.

Sharing meaningful and eye-catching content is the key to making social sales work.

Companies that use these practices have noticed an increase in their audience and content, regular contact with prospects during the buying journey, an increase in conversion rates, and optimization of sales.

4. Monitor and adapt campaigns

Indicators such as reduction in investment (ROI), sales trends, visitor loyalty, number of leads and so on. They are used to evaluate the effectiveness of your digital strategy. Recognize and

use key metrics

allows to allocate resources to channels and marketing tactics that work. Tracking which strategies work also helps you reproduce them more easily in the future, so you can connect with prospects more quickly.

5. Pay per click to reach your audience faster

As a leader in Commerce, pay per click is a must. About 45% of small businesses use cost-per-click as part of their digital strategy. Your marketing budget is not unlimited, so every dollar should be maximized.

You can develop a bigger one

brand awareness

Saiful Islam

and gaining immediate visibility to that audience, something that search engine optimization (SEO) can do takes months to achieve.

Allinfoworldbd

Monday 24 May 2021

12 Alternatives to Canva for Creating Attractive Designs

Monday 10 May 2021

Digital marketing: 5 tips to benefit your strategy

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